Product Selection
Compare suitable products, formats and references for the target market and channel.
OEM / ODM & CUSTOMIZATION
From product selection to approved production.
One connected workflow brings together OEM, ODM, private-label support, custom logo and packaging, sample development, product customization and production support.
DEVELOPMENT IN PRACTICE
Balance creative direction with production evidence.
The editorial development visual shows the type of sample and packaging discussion supported by the project team. The production image is supplied factory evidence.
ONE CONNECTED SERVICE SYSTEM
OEM / ODM & Customization capabilities.
Private label is one service capability inside this system—not a separate business path.
OEM
Adapt a validated product platform through selected styles, components and presentation.
ODM
Develop a more differentiated product direction through a structured development brief.
Private Label
Apply the buyer brand to an approved product and packaging system as part of the wider project.
Custom Logo
Review buyer-supplied logo files and confirm suitable application methods for the selected pack.
Custom Packaging
Plan components, cartons, inserts, artwork and market-specific labeling requirements.
Sample Development
Use samples to confirm product, color, construction, formula or packaging direction.
Product Customization
Define project-specific style, format, shade, component or formula requirements.
Production Support
Carry approved specifications into materials, scheduling, production and inspection planning.
Adapt a validated platform
Use established product and component systems, then tailor style, branding, cartons, instructions and market presentation.
- More direct sampling path
- Project-specific MOQ planning
- Private-label, logo and packaging support
Develop a differentiated system
Work with the R&D team on product format, component combinations, packaging structures and trend-led launch concepts.
- 15+ years of lash R&D experience
- Structured validation stages
- Trend-driven new launches
BUYER DECISION GUIDE
Choose the development path that matches your starting point.
DecisionOEMODM
Starting pointA catalog or validated product directionA differentiated concept or deeper development brief
Best forBuyers prioritizing a more direct sampling pathBrands seeking more product, component or packaging differentiation
PrepareProduct reference, market, channel, quantity and packaging directionTarget consumer, product references, customization goals, timeline and acceptance criteria
Before productionPhysical sample, artwork, quantity and timingDevelopment sample, specification, packaging, artwork, quantity and timing
WHAT TO PREPARE
A concise commercial brief is enough to begin.
- Product reference
- Target market
- Sales channel
- Estimated quantity
- Customization needs
- Packaging direction
- Target timeline
COMPANY PRODUCT SCOPE
One partner across multiple beauty categories.
These categories come from the company profile. The current website catalog has detailed source materials for eyelashes and selected color cosmetics; request current catalogs for other categories.
False eyelashes
Strip, cluster, magnetic, DIY kits, self-adhesive and other lash systems.
Nail care
Nail polish and soak-off gel product directions.
Eye & lip makeup
Eyeliner, lipstick and related color-cosmetics programs.
Beauty tools
Professional makeup brushes, lash tools and accessories.
15-20 daysstated sample-to-container turnaround
The company profile reports this speed for suitable programs. Actual timing starts after product, materials, artwork, quantity and approvals are confirmed.
SAMPLE / PROJECT DEVELOPMENT
From concept to approved production.
Product Selection
Select suitable products, formats and references based on market and channel needs.
Sample Development
Confirm product style, construction, color, formula or packaging direction through samples.
Specification Approval
Approve the final sample, packaging artwork and project requirements before production.
Production Planning
Confirm materials, quantity, timeline and production arrangement.
START A B2B PROJECT
Turn your next beauty concept into an approved production brief.
Tell us your target market, desired format, forecast and launch timing. Our export team will respond with feasibility questions and a recommended next step.